Loyalty programs have been around for a very long time, and they have traditionally relied on incentives such as reward points to incentivize loyal customers and attract new customers to their outlets.
Jaanam Utamchandani

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The Reason Traditional Marketing Loyalty Doesn't Work
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Loyalty Marketing
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What is Advocacy Marketing?
Studies show that the average consumer is exposed to over 10,000 brand messages a day.
With so many distractions surrounding your target market, how can you make your brand stand out and create the kind of urgency that makes customers take action?
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Advocacy Marketing
word of mouth
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What to measure in Advocacy Marketing
Dear Friends,
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Advocacy Marketing
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The powerful impact of Advocacy Marketing
Consider your last purchase: What influenced your decision? Was it a striking press release? A billboard by the road? A paid advertisement? Probably not.
More than likely, it was a word of mouth recommendation from a person you know or trust. What really makes up a consumer's’ mind is not only simple but free.
Topics:
Advocacy Marketing
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