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Tada Loyalty & Customer Retention Blog

3 min read

Tokopedia Launches Spot Award in Collaboration with Tada

Nuraini .

Having dedicated and well performing employees is one of the keys to business success. However, today’s competitive environment presents new challenges for companies to recruit and retain the best talents. 

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7 min read

Top 7 Employee Recognition Misconceptions

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Recognition in the workplace is believed to motivate employees and increase their productivity. Employees are more likely to take the initiative and achieve KPI targets if their efforts and contributions are acknowledged and rewarded.

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4 min read

How to Find The Most Effective B2B Loyalty Platform

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Incentivizing your B2B partners is no less important than your end customers, in ensuring the continuity of your business.

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7 min read

Customer Satisfaction: Definition, Importance & Improvement Strategies

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Customer satisfaction is essential to the success of your business. It doesn't matter how innovative your product is or how competitively priced it, if your customers aren't happy with their whole experience, they won't stay.

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7 min read

From Loyal to Disloyal: Factors That Drive Brand Disloyalty

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According to a global consumer study conducted by global measurement firm Nielsen, disloyalty levels are increasing among today’s consumers. Only 8% of people consider themselves loyalists and are committed to their favorite brand.

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2 min read

New on Tada Wallet: Login by PIN

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At Tada, we strive to protect Tada Wallet users from fraudsters and ensure that all the loyalty points from the brands you love remain secure.

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6 min read

Brand Hate and Customer Loyalty

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No brand wants to be hated. But there will always be this gap even though. As a business owner, you have tried your best to give the best.

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4 min read

7 Companies Adopting Blockchain Loyalty Programs

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Travel, retail, financial, and other economic sectors have implemented loyalty programs to retain their customers. As a result, there is a labyrinth of point systems and redemption options everywhere, with a complex process for exchanging points between program partners.

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5 min read

Blockchain Based Loyalty Programs: A Rising Trend

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Having customer loyalty programs to maintain loyal customers are no not something new . But the new trend has emerged; blockchain based loyalty program.

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8 min read

Loyal Customers Can Get Scary, too!

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In one of the TED Talks videos about customer retention, Dr. John Story says a bitter truth.

"A customer who likes a brand and has already received the best service, and intends to stay loyal, can be 'seduced' and lured by competitors, even to the extreme of NO LONGER liking your product or service!"

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