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Tada Loyalty & Customer Retention Blog

5 min read

7 Symptoms of Failing B2B Loyalty Program for Channel Partners

Nuraini .

Loyalty programs for partners or also known as B2B loyalty programs are booming lately for many reasons.

From FMCG companies to finance companies, almost all of them offer B2B loyalty programs to appreciate the performance of distributors and retailers, improve good relationships and ultimately increase company revenue.

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5 min read

5 FMCG Challenges Technology Can Solve Right Now

Nuraini .

The rise of e-commerce and the marketplace have changed the entire business process of the industry, including the Fast-Moving Consumer Goods (FMCG) sector.

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6 min read

How to Engage and Give Incentives to Channel Partners in FMCG

Nuraini .

Traditionally, distribution networks owned by large FMCG companies have relied on channel partners like big distributors, sub-distributors, wholesalers to retailers to get to the end consumer. Therefore, all business models, including scale, margin, and market share, depend highly on channel partners and secondary sales channels.

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4 min read

6 Tips for Creating B2B Incentive Programs that Drive Growth

Nuraini .

Are you looking for a way to drive more revenue growth and strengthen company's relationships with your channel partners like distributor or retailers?

A B2B incentive program can be a smart solution to effectively increase your distributors' loyalty, retention and ultimately, your revenue.

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