A loyalty program has long been recognized as a reliable and effective method of developing strong customer relationships, encouraging repeat purchases, and increasing sales. It is now an effective strategy for driving business growth and a way to improve your customer experience. In fact, 78 percent of consumers said they are more likely to choose a business with a loyalty program over one without.
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Are you aware that 55-70% of your total sales come from just 15% of your most loyal customers? They are the most important aspect of your business. Not only that, just by nurturing loyalty with 5% more customers, you can increase your profits by 25-95%!