Most businesses especially newer ones get excited over acquiring new customers. However, they often forget the importance of staying engaged with those customers. One-time customers are no good since they cause businesses to lose a stable and reliable source of revenue, especially during the crisis. Stayng connected with customers, also known as customer engagement, can retain customers for the longer run. One way to increase it is through a membership program, where customers who sign up as members get to enjoy many benefits and rewards. Let’s take a look at the capabilities of TADA’s membership program to increase your customer engagement!

As the pandemic continues to cause slowdowns to business operations, businesses need a fresh strategy to stay on top of the crisis and sustain themselves. Recent developments in the COVID-19 pandemic have once again impose tighter operational hours. At the same time, customers might be more wary to leave their house and visit public places where businesses operate. It’s time to reach your customers despite the pandemic with the help of a reliable delivery order system!

How can businesses maintain strong relationships with customers? These days, customer engagement is a concept many businesses prioritize. According to Gallup, businesses that successfully engage with customers experience 63% less customer churn. Moreover, engaged customers also contribute to 23% higher revenue than regular customers.

Do you know that a business goes way beyond just buying and selling?

Why Automated Marketing

According to the latest study by Omnisend, you can achieve over 90% retention rate by implementing automated marketing channels such as emails. This indicates that automated marketing plays an important part in today’s effort for retaining customers.

Another study from GetResponse indicates that 30% of marketers saved their time when they implemented automated marketing as part of daily life while 17% of them witnessed an increase in their revenue and 11% of them used automation as an effort to retain their current customers.

Customers are a crucial aspect of every business. Aside from being a source of revenue, loyal and satisfied customers do not mind spreading the word about our business to others. Unfortunately, businesses often face one-time customers. This can be caused by low customer engagement. 

Digital rewards have always had its appeal amongst the public. From a recent study, we found that Gift Cards & Vouchers, e-Wallet, and Gadgets are the most popular redemption options amongst our users.

Put yourself in a customer’s shoes and consider what you would do before making a purchase from a business. Keep in mind relevant conditions today--health and safety concerns due to the pandemic, not to forget tighter budgets. Would you just close your eyes, hope for the best, and pick the first business you point at? Most probably not! One of the most possible things you would do is browse online and get yourself as much information as you can about the business, including reading its online reviews.

The holiday season is right around the corner! It’s no surprise that the end of the year is when customer activity is at its highest. Aside from attracting new customers, businesses can seize the opportunity to turn one-time shoppers into lifelong customers. What’s needed is the right set of strategies to capture and retain customers and bring a substantial increase in year-long revenue. Here’s how businesses can increase their customer retention and make the most of the most wonderful time of the year.

The Certified Customer Retention Program is finally back! This event has been held for the fifth time, the customer retention & engagement training was held at TADA HQ on 20 February 2020. As usual, participants were full house and excited by the customer retention training.