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TADA Marketing & Customer Retention Blog

2 min read

Introducing Customer Lifetime Value (CLV): The Measure Your Business Should Start Looking Into Today!

Aloysius Brahmarsi .

Businesses devote a huge deal of time, effort, and resources to ensure success. They might even be fixated on numbers such as sales, number of visitors, and ROI, assuming that healthy numbers are an automatic indication of business success.

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2 min read

Customers Loyalty Program vs Customer Retention Program

Clara Alverina .

Customers are the lifeline of any business. Undoubtedly new customers are important for the growth of a business, but it is also vital not to ignore prevailing customers. Nowadays, customer retention is at the lead of every company’s strategy. There are several effective customer retention techniques, and one of them is - customer loyalty program.

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