Indonesia has proven itself as one of the pioneers when it comes to digital transformation in Southeast Asia with the emergence of the online commerce ecosystem, ride-sharing, education, health, and financial services. On top of that, the latest research suggests that there are over 170 million social media users in Indonesia. All those facts strengthen new opportunities for new sales channels, and social commerce emerges as one of the most promising ones.
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Loyalty programs are one of the most effective ways to retain existing customers and attract new ones. Today’ be it a small business or a large enterprise, businesses are using loyalty programs. These programs are designed to reward customers who are repeatedly investing in services and products of the brand.