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TADA Marketing & Customer Retention Blog

3 min read

How to Increase Loyalty in FMCG Businesses

Yunny Yunita .

Consumer loyalty is always something that every business hopes to increase. With a set of retention programs, backed with good quality products and services, consumers can hopefully become more loyal and retained for a long run. 

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2 min read

What is Customer Lifetime Value and How to Improve It

Yunny Yunita .

Customers are valuable in every business. But do you know that some customers may be more valuable than others? This measure is also known as the Customer Lifetime Value (CLV), a crucial value for your business to look into.

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